Show us the city as you experience it every day and become part of our new image film.
No film or acting experience necessary - just be yourself and apply now.
Our new image film focuses on the people of our city. We want to show an unfiltered, fresh view of the city, away from the typical tourist motifs and immerse ourselves in the lives of the residents who make Innsbruck what it is. With rough edges. In a casting process, we want to get to know people who live here and learn all about their perspective on the city. From craftspeople to university professors. From pupils to students. Join us and send us a short video (or photo - more on this in the next step) of yourself and take the first step towards shaping our film with your very personal view of the city.
We tell the story of the city not through its postcard motifs, but through the people and stories that make it what it is.
A film portrait about identity, told by real Innsbruckers. No actors, no scenery but fresh perspectives, honest moments and your Innsbruck.
People of all ages, genders and backgrounds. Everyone who lives in Innsbruck and wants to share their stories. Whether on the mountain, on the Inn or in the middle of the city, whether students, craftsmen, nurses, kindergarten teachers, university professors, athletes or artists. All are welcome. Acting experience is not necessary. What counts is your view of the city.
You become part of a movie about the city you live in. You tell your view of the city, meet exciting people and record what makes Innsbruck special for you.
If you are cast for the film, your participation will be paid for.
We tell your story in pictures: calm, close and authentic. A small film team accompanies you in your everyday life and captures real moments of your life. No memorized texts, no artificial scenes.
Expect 1.5 days of filming.
The film will be published via the channels of Innsbruck Marketing and shown locally and regionally: online, at events, before cinema screenings, at partner and sponsoring events and as part of official presentations by the city
Your details and your image and sound material will be used exclusively for this project and processed securely on the servers of Innsbruck Marketing. Details in our privacy policy.
Do I have to act? no. It's about you, not about a role. Just be you.
Do I need experience? none.
What does it cost? there are no costs for you.
Who is behind it? Innsbruck Marketing, together with the production company Hafzoo.
How do I apply? via the form on this page.
What do I get for my participation? If you are cast, you will be paid.
Contact: office@innsbruckmarketing.at
Fill out the short form to receive more information and your personal casting link.
We make a selection from all those interested and invite you to a personal interview.
Between September and November 2026, we will accompany the selected participants through their everyday life in Innsbruck.
Every city has them - the people by whom you recognize Innsbruck. The neighbor, the market trader, your trainer, the guy from the local café.
We are looking for exactly these characters for our film project. Do you know someone like that?
Tell us about them:
office@innsbruckmarketing.at
+43 (0) 512 56 15 00
Or forward this page!
